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by Pepper Miller

epper been called a conversation starter in the industry since she founded The Hunter-Miller Group in 1995. Before gracing conferene stages and leading workshops, she led and participated in internal and external research projects for Fortune 500 brands, including AARP, CNN, bluebird Bio, Bravo, Novartis, Procter and Gamble, PepsiCo, Pfizer, Ulta Beauty, Unilever, and the Chicago Symphony Orchestra to name a few.
To further expand her reach as one of few Black market researchers, she partnered with major national and international brands to shape Black consumer platforms, including McDonald’s, P&G, Northwestern Mutual, Unilever, and Kraft; and several non-profits and government agencies , including Colorado Housing and Finance Authority, National Fair Housing Alliance and Trinity Health of Michigan.
Publishing industry-leading books were Pepper’s launchpad for introducing groundbreaking insights like “The Black American Filter”, “The (Invisible) Profitable Middle”, and the “Boomerang Effect” . These insights helped decision-makers and marketing executives, with Pepper’s guidance, to strategically implement relevant messaging into their creative briefs, train their teams and effectively engage Black consumers.
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